Emballator produces limited edition anniversary cans for Göteborgs Pepparkaksbageri

Posted 2021-12-21

In 2021 Gothenburg city celebrates 400 years and during the year different anniversary products are released, all with a connection to the Swedish city. In December Göteborgs Pepparkaksbageri are releasing a special edition of their popular gingerbreads – the packaging is produced by Emballator.

Göteborgs Pepparkaksbageri have been a customer to Emballator in Ulricehamn for many years, often it’s a plain metal can that is sold. The gingerbread bakery adds a label to the packaging when they fill it. For the anniversary can it’s another design and production.

“The décor of the anniversary can with gingerbread is designed by the famous Gothenburg artist Peter Apelgren. He has together with Pepparkaksbageriet created a design for this special occasion. Peter has been very generous and fun to work with. The design expresses elegance and nurtures our good cakes and our classic brand”, says Axel Jörgensen, owner at Göteborgs Pepparkaksbageri.

Instead of the blank can that Emballator usually deliver to Göteborgs Pepparkaksbageri the anniversary can have been printed by the design from Peter Apelgren.

“The printed décor lifts the packaging and gives an exclusive design. The metal cans also provide great protection for the content. I think this metal can will be saved and used for many years of the people who gets to buy one”, says Susanne Lindqvist, Area Sales Manager at Emballator Metal Group.

Almost all cans are already reserved, but there will be some for sales at the Göteborgs Pepparkaksbageri store in Gothenburg.

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